404 Error Tracking Google Analytics
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Google Analytics 404 Event Tracking
Samantha Barnes / August 19, 2014 Analytics Google Analytics Google Tag Manager Share on Facebook Share google analytics 404 referer 54 Share on TwitterTweet 158 Share on Google Plus Share 21 Share on LinkedIn Share 53 As analysts and marketers, we always want tracking google analytics across multiple domains to track positive performance metrics and conversions in Google Analytics. However, tracking errors is also important to monitor the health of your site and keep track of signals indicating a negative user experience. Accessing this data gives us a better
Tracking Google Analytics Events With Google Tag Manager
idea of what's causing users to get lost and wander into the dark, unattached voids of your domain. Knowing where these problem spots are makes it easier to fix internal links or set redirects. I'll show you different ways to view where people are hitting these error pages and where they are coming from, either through your existing setup or by using Google Tag Manager to fire events or virtual pageviews. 404 - User Not Impressed As a web user,
Link Tracking Google Analytics
there’s a good chance that you've been acquainted with the ominous "404 Page Not Found" error. They come in many flavors, sometimes with illustrations, sometimes with a site search to help find what you were looking for and sometimes it is just a white page with unfeeling black, bold letters. Some causes of 404 errors come from A manually mis-typed URL path Third-party sites linking to nonexistent or removed pages Old links from social media platforms (scroll down your Facebook page to 2006, some links you shared might not be valid anymore!) Errors with internal links No matter how cute or whimsical the page is, a ‘page not found' error disrupts the user experience. These 404 pages are not actual pages on a site - they are a result of a status code response on the server side and can be thought of as an alert rather than a fixed page. So how can you know if visitors to your site are experiencing these errors? Easy, Existing Options In Google Analytics, you may already see the page path that the user attempted to access. If it is an old article that doesn’t exist anymore, the page may show up as something like /2003/04/12/article-title/. Seeing that single pageview in your reports may be your only indication that the page doesn’t exist. Possibly, the page title will give you some indication as well. If you're able to dete
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Goal Tracking Google Analytics
Guides Blog About Our Name Our Philosophy & Process Our Team Careers Contact Google Analytics Tutorial: How to Find social media tracking google analytics 404 Errors on Your Website Forthea Interactive Marketing > Analytics > Google Analytics Tutorial: How to Find 404 Errors on Your Website Google Analytics Tutorial: How to Find 404 Errors http://www.lunametrics.com/blog/2014/08/19/404-errors-google-analytics-google-tag-manager/ on Your Website Posted by Ryan Chauvin on May 28, 2014 in Analytics 6 Comments Share this article: 5 Every webmaster knows that 404 errors are simply a part of life on the web, and while they're easy to ignore, there's real value in learning how to find 404 errors on your website. Together, these isolated problem spots can paint a larger http://www.forthea.com/google-analytics-tutorial-how-to-find-404-errors-on-your-website/ picture and help you identify areas in which you can improve your website. How to Find 404 Errors on Your Website with Google Analytics If you're looking for a solution to this ubiquitous problem, you've come to the right place. We've devised an eloquent way to take the first step in identifying the 404 errors on your site. This incredibly handy error report works on any Googel Analytics (GA) account and can save you the hassle of digging to find active 404 errors. Before we start, make you're logged into the GA account in question and click here: https://www.google.com/analytics/web/template?uid=Vwha4sfrRxS2Qg7f6Mokqg Select the profile view you'd wish to run the report with (we'll wait). Now initially, the report will show no data, but don't panic. We're not done yet. Find the edit tab at the top left of the report: This will bring you to the edit custom report screen. You'll need to scroll to the bottom and find the Filters section. To make this report work for you, you'll first need to go to your website and navigate to a page that doesn't exist. We
Articles » Conversion » Locating 404s with Google Analytics February 19, 2013 • Tim Wilson Print 2 Comments Tweet 0 404 error pages are bad. On the list of “Bad Things on Your Site,” 404s easily crack the top five. Yet site owners frequently have no http://www.practicalecommerce.com/articles/3917-Locating-404s-with-Google-Analytics idea how often 404s occur on their sites, much less monitor and address them. Can you answer the following questions? How many visitors to your site last month landed on a 404 error page? Where did they come from that caused the 404? Was the 404 they saw due to an old, defunct URL, or a URL that simply never existed? If you don't know the answers, then you likely have some easy corrections for improving your site. Do You google analytics Have a Graceful 404? We have all been to sites where a bad link results in a default server message that looks like the one below. I like to enter a clearly fictitious URL — i.e., “site.com/foobar” — on any new site I’m working on to see what the result is. Example of a standard 404 page. 404s are bad for two reasons. Uncertainty. Visitors gets an unpleasant and cryptic message rather than an assurance that they are on your tracking google analytics site, some explanation of what might have gone wrong, and a recommendation for what they should do next. Not tracked. Google Analytics doesn’t capture any data about this page, because it doesn’t include the Google Analytics page tag. The good news is that most web servers and content management systems can be configured to support a graceful 404 page — one that identifies the website and offers navigation options for visitors. It’s worth taking advantage of those capabilities for both of the reasons described above. Sending 404 Data to Google Analytics There are a number of ways that graceful 404 pages can be configured. To get the most out of Google Analytics, I like to set the page up the following way. Use the actual URL. Configure the 404 content to render on the actual URL where the visitor experienced the issue, as opposed to having the error page redirect to a 404 page, such as “site.com/pagenotfound.html.” Google Analytics uses the URL of the page being visited, and knowing the precise URL that generated the 404 is valuable. Set the